Tag Archives: marketing campaigns
3 Marketing Tips To Live By

3 Marketing Tips To Live By

28. May, 2010 • Categories: Toolbox • by Dean Batson

1. Hello… anyone out there?? When you send a direct mail campaign do you hit a void of emptiness? The least exciting part of most marketing campaigns is often the most critical: the target audience. The best product, the best offer or the best of anything has little impact if you’re hitting the wrong target: [...]

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Top 3 Marketing Trends of 2010:

10. Feb, 2010 • Categories: Toolbox • by Dean Batson

Marketing campaigns need to adjust to meet the attitude of the audience. In times of economic stress and uncertainty these attitudes tend to be more cynical and value driven. In order to maximize efforts, campaigns must cater to the current climate by following these three trends of 2010.

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